What if the back end of your business website knew who your customers were, and automatically made decisions about how to classify them based on their activity on your website?
This week held Inbound 2014, HubSpot's annual inbound marketing conference. It always comes with product announcements for HubSpot users, and this year was pretty exciting. The big news is that there is now a free Customer Relationship Management system integrated into HubSpot. Everyone's talking about it, but I won't let that distract me from my personal favourite: the new marketing tool, branching workflows.